Welcome to our learning center!
Our intent is to help businesses launch their marketing to new heights.
Why get a custom email address?
Benefits of a custom email domain Chances are that in the twenty first century, email is probably a primary form of communication both for your internal and external audiences. When you think about how vital email service is for the future of your business, you might pause to reflect about what exactly you want this […]
Understanding the Inbound Marketing Methodology
Did you know, that according to a recent study conducted by, Gartner Information Technology Research Company (2016) , that Inbound Marketing methodologies have been found to be up to 10 times more effective in converting leads than with traditional, or outbound marketing methodologies? Inbound marketing continues to be the most efficient business strategy for marketing […]
Do I Need Local Inbound Marketing?
Do I need local inbound marketing for my business? If you had to choose between reading an article you wanted to read, and reading an article that was trying to sell you something you weren’t necessarily interested in at the moment, which would you choose? More than likely, you would prefer to read about an […]
Why is SEO Important?
If you have noticed, our language has become overrun with acronyms. LOL, BFF, YOLO, LOJO, haha, just kidding! But seriously, we use acronyms daily. SEO is another acronym that is used in the business world. So what does it mean? SEO is short for “Search Engine Optimization”. Search Engine Optimization is a methodology of strategies, […]
New Web Design Launch: Vournas Coffee!
Our team at LOJO is very pleased to announce that the latest update to the web design for our client, Vournas Coffee has officially launched! The specialty green coffee importers of Vournas Coffee Trading Inc. have been on a unique mission to provide their customers with quality coffee made in environmentally sustainable ways, as a […]
What Do I Need for a Website?
There is an infinite amount of websites on the Internet today, and while some websites are well crafted and maintained and others are not, there is a step-by-step process everyone uses that serves as the basic formula for what it takes to build a website. So even if you have never created anything online before, […]
New Web Design Launch: ACHWorks
Your website is your image on the World Wide Web. That image is extremely important because it’s the first impression people get of you or your organization. LOJO is excited to announce the updated website for not only a valued customer, but also a company they themselves use, ACHWorks! The new layout that you are […]
Does My Small Business Need a Website?
The last time that you looked for information, did you grab a Phone Book, Flyer, Newspaper or some other form of printed material? Probably not! The majority of people these days will go instantly to the web to find whatever it is they are looking for. So when considering if your small business needs a […]
I Need a New Logo – Help!
If you have recently realized that your current logo does not accurately represent your company’s strengths, then you might be feeling the stress and pressure of making a change. Your logo represents your company’s identity; it should be impactful, memorable, modern in its design, and convey a powerful message. If you are redesigning your website […]
What is Local Inbound Marketing?
As a local business owner, you likely spend a substantial amount of your time thinking of new ways to gain customers and brand recognition in your local community. Perhaps you already have a website, or maybe even operate a basic business Facebook page as a way of keeping your local business connected with the people […]
